WASHINGTON, Sept. 4, 2019/ PRNewswire/ - Thirty-eight million American adults-15 percent of the U.S. adult population-are planning to wager on National Football League (NFL) video games this season, according to a new survey by the American Gaming Association (AGA).
The quick growth of legal sports wagering has provided increased chance for countless Americans to wager safely with a certified, regulated sportsbook. This year, 7 million Americans state they will bet lawfully at a gambling establishment sportsbook, 1.2 million more than in 2015, and 10s of countless others will position bets with pals, take part in swimming pools or squares contests or place their bets online.
" During this centennial NFL season, more Americans than ever before can bet on football in safe, well-regulated environments," stated Bill Miller, AGA's president and chief executive officer. "It is clear that as jurisdictions enact policies to offer a legal option to the unsafe illegal market, customers follow fit and look for the protections they deserve."
The study, conducted by Morning Consult, likewise found that almost one-in-four (24%) American adults state they would place a bet on the NFL if it was legal in their state. As legal sports betting continues to broaden, fan engagement with NFL will see an impact:
- 39 percent of devoted NFL fans plan to place a bet on the NFL this season.
- 75 percent of NFL bettors say they are more most likely to view a game they bet on.
- 28 percent are more most likely to participate in a game they have banked on.
- 51 percent are most likely to view pregame programs and commentary.
- 63 percent are more most likely to collect with pals or household to watch a video game.
" Sports betting clearly impacts fans' enthusiasm for engaging with the NFL. As the legal market grows, it is vital for gaming and nearby industries to focus on carrying out and promoting legal sports betting responsibly to protect consumers and ensure the practicality of legal markets to the ongoing hinderance of unlawful operators," Miller included.
Among NFL fans, the New England Patriots are the favorite to win the Super Bowl (23 percent), followed by the Kansas City Chiefs (8 percent), Dallas Cowboys (7 percent) and New Orleans Saints (6 percent).
- Since the U.S. Supreme Court rescinded the Professional and Amateur Sports Protection Act-the failed federal ban on sports betting-in May 2018, more than $10 billion has actually been lawfully wagered on sports.
Thirteen states now provide legal, regulated sports betting, with 5 more states and the District of Columbia poised to open legal markets in the coming months.
- Last September, an AGA research study revealed that the NFL stands to acquire $2.3 billion yearly from legalized sports betting, mainly due to increased fan engagement.
- AGA's Sports Betting Consumer Study discovered sports wagerers are more thinking about the NFL than any other professional sports league (93 percent interested).
Morning Consult conducted this survey online between Aug. 7-12, 2019 among a nationwide sample of 11,001 American adults. The data were weighted to approximate a target sample of grownups based upon age, instructional achievement, gender, race and region. Arise from the complete study have a margin of mistake of +/- 1 percent.
About AGA
The American Gaming Association is the leading nationwide trade group representing the $261 billion U.S. casino market, which supports 1.8 million tasks across the country. AGA members include industrial and tribal casino operators, gaming suppliers and other entities associated with the video gaming industry. It is the objective of the AGA to attain sound policies and policies constant with casino gaming's modern appeal and large financial contributions.
SOURCE American Gaming Association
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